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Bachelor of Tourism Management

The Tourism Management programme equips the students with the necessary skills, knowledge and attitude needed to transform the challenges of the 21st century into business opportunities and socially responsible enterprises in the field of tours, travel and tourism.

The BTM curriculum is a combination of theory and field work. It is unique to Strathmore as it provides the students with the necessary competence in tourism product development and destination management, tourism policy and planning, wildlife management, ecotourism and sustainable tourism, among others.

Career options range from tourism policy and planning in tourism agencies, running a tour and travel company, working in NGO’s and international organizations, setting up wildlife conservancy and eco-lodges, or venturing into business start-up of developing tourist destinations that abound in Kenya and in neighboring countries.